How Analytic Plugins Can Increase Your Website Traffic1st Mar 2012 | Posted by Eko S. | 4 Comments
There is no doubt that providing real-time and forensic reviews of content and headline performance to teach our editors social and search engine biorhythms, in order to study what their audience wants, and what content connects with them is invaluable. Digital product people are creative thinkers who are keen to create and execute digital experiences, coinciding editorial with functionality, they need to spot trends and visualise and effect progress equipped with analytics, data collected will enable product and editorial decisions. There is understandably, currently fierce competition in provision of analytics products.
Image Credit: 3D man with colour diagram from Photodune
On the forefront Analytic technologies are progressing at a faster rate than organisations can learn about them and use them, combined with the current risk-averse economic view.
Plug in Baby
You can stay in WordPress whilst accessing robust analytics tools and data directly into your dashboard using the Analytics 360 plugin by MailChimp for Google Analytics and MailChimp. Vital statistics such as top referrers and site traffic (the latter including the ability to actually see your site’s traffic trends, the effect of specific email campaigns and blog posts). You can add a signup form as a widget on your blog in a convenient manner by way of a list subscribe plugin and the Rss-to-email function will send your audience automatic email campaigns on a new posting. There are teething problems reported, as with all the latest implementations. PHP 5 needs Analytics 360. Bear in mind that there are reports that upgrading to WordPress 3.2 inhibits access to Anaytics 360. The relationship to Google Analytics with the MailChimp plugin isn’t working for some. Not all the functions are appearing for all users reportedly. Hits Real time visitor activity tracking is provided by Hitsniffer, with referrers, bounce rate, search keywords and bounce rate all being made tangible to assess, invisibly. Live return on investment and ratio can be calculated from campaign tracking facilities, straight from the dashboard, on websites and blogs. Widgets and engines Most WordPress themes are widget-compatible. The language learning facilities are very convenient and useful for global encompassment.
Strive to Design and Develop
In reference to search engines, the Oracle infrastructure took 3 years in the end to implement as compared with the three month initial forecast. Oracle is rightly highly regarded, a powerful, fast, reliable engine. Therein lies the rub. The hugely anticipated pressure for the latest and greatest can deliver various components, like the engine capacity itself, but the steering can be overlooked in the race. The very ambitious offerings of customisation with degrees of steering turn, climate control, radio station preferences are truly impressive but further complicate the smooth and add work to the smooth easy steps we have become accustomed to.
Diversity of data collection is at the fore of the new technologies. To name but one, sensor devices, for the healthcare sector, updating humidity and temperature data, will enable better healthcare decisions. Customisation Customisation is a recurring achievement amongst the latest analytics plugins, often a heftier beast but certainly with many more precise possibilities. Widget access to multiple dashboards are a great way ahead with Google again often leading the way. Specific events such as specific posts and campaigns can be focused on and proliferate precise data. Keeping secure Constantly striving to keeping WordPress, Drupal, Joomla and other content management systems secure as their very success means that they are a target for hackers.
Tracking people’s behaviour is invaluable. Browsers traditionally browsers have stored relatively small amounts of “sticky” data, limited mainly to cookies which track the websites that people have visited. The increasingly popular new web language being currently developed can itself be a target for cyber criminals, as HTML 5 allows more data to be stored in the browser. Microsoft is dropping the older Flash technology on its Windows 8 Metro tablet interface in favour of the latest version of HTML 5. Google is supporting the latest HTML 5 versions and set to move from the older browsers.
Tablets and touchscreens are widely considered to benefit from this latest version with ensuing longer battery life, along with security and privacy. WordPress 6Scan’s team of purportedly ex-military hackers provide a largely free way to find vulnerabilities with automatic blocking for a relatively minor monthly charge and gives email notification of its findings which you could act on and then even fix yourself if you have the know-how. Versions for Joomla and Drupal will be released over the next few weeks and will still work alongside Bulletproof Security or WP Security Scan.
About the Author!
Lily Harris is a full time freelance writer and researcher who has five years experience in the industry. Finding her break promoting balance transfer offers for a financial company, she has gone on to cover a huge range of different topics and now specialises in technology and web development.