6 Marketing Ideas for Web Developer to Get More Clients8th Aug 2013 | Posted by Eko S. | 1 Comment
In order to be a successful developer you have to know a couple of things about internet. Of course it will take you a lot more than that and probably you should start looking for different marketing strategies that will make things easier, especially if you want to be good at what you do. In the next few lines we will do our best in order to give you brief information regarding marketing strategies for web developers, so keep reading, you will be interested in what follows. Here are given top marketing strategies for web developers to check out.
#1. Create Social Media Accounts and Keep them Updated
This is the first strategy you need to stick to. There is barely a person who doesn’t have an account in at least one of the most popular social networks such as Twitter, Facebook, Google+, LinkedIn. So one of the best things you can do, since it is totally free, is to register a free account there, create a page or group and promote your service or products there. As a matter of fact many people boosted the profits of their companies in that way and the best part – once again – it is free and no initial investment is required.
#2. Publish SEO Optimized Content/Reviews on Relevant Quality Sites
This is the next good marketing strategy that you should practice. The SEO optimized content is one of the best things you can do in order to increase the rank of your website. On the other hand, if you don’t have the needed skills to write such content, or if you think that it would be better for you to hire professionals, there are plenty of freelance writers out there, who can do the job. Plus there are hundreds of submission directories that will enhance the rank of your website via submission.
#3. Make use of Business Cards to Establish the Brand Identity
Business cards are also considered a great marketing tool today so web developers can also use them to attract customers. You must be creative in designing your business card. It must present your face and purpose to keep people interested in what you are saying. You should take them everywhere you go as a handy marketing tool round the clock. If you want to learn more in this regard you can check out useful print marketing articles online.
#4. Create Videos, How tos and Infographics
Creating SEO optimized content is one thing, but creating videos and how to tutorials is entirely other. It is mainly because they have to be maintained more carefully than any other type of data because people will have direct access to them, unlike most of the SEO optimized content. This is why the person who is doing the videos has to have at least minor experience in the area of marketing strategies.
#5. Write a Free eBook on Relevant Issues
One of the things that are gaining huge popularity in the last couple of years is the eBooks. Along with them people started reading on electronic readers and slowly but steadily started to forget the old-fashioned books. You can be sure that the future is in eBooks. One simple research will show you that most of the popular titles are already converted to eBook variants. What we are trying to say here is that it might not be a bad idea to create an eBook, of course free of charge that will discuss vital issues of your industry. Thanks to it you will be able to point out the advantages of your products/services and tell people why they should use your help instead of someone’s other.
#6. Unleash the Power of Email Lists
And when it comes to spreading the news, there is nothing better than email lists. You will gain access to the emails of plenty of people so you can send them email and make them subscribe to you. In that way they will always be informed about your latest services or products, which increases the chance of boosting the profit of your company. If you stick closely to those strategies you can be more than sure that everything will be alright and you will be more than successful web developer.